Useful Links

Helpful Links and Resources

Welcome to the Useful Links page, your one-stop shop for advancing your online marketing strategies. Explore the table below, which is packed with useful links and carefully curated information for everyone to use. These resources, whether you’re an SMB or an enterprise, help unlock the potential to optimize your online presence. Let us embark on your transformative online marketing journey together, propelling your company’s growth to new heights.

GET IN TOUCH

Schedule a Meeting

Microsoft Ads Useful Links

TypeDescription
Microsoft Ads HomepageMicrosoft Ads is a pay-per-click (PPC) platform that allows businesses to advertise their goods and services on the Bing search network as well as its partner networks (Yahoo and AOL). The advertisements appear at the top, bottom, or side of the Bing search results page.
Microsoft Ads CertificationsBy passing the Microsoft Ads certification exams, you can demonstrate your marketing expertise.
Microsoft Ads Performance InsightsArtificial intelligence (AI)-powered alerts called performance insights make it simpler to analyze performance data. Performance insights highlight significant changes in your accounts and campaigns, point out potential causes, and recommend ways to improve them.
Importing Ads into Microsoft AdsYou can import existing Google Ads campaigns into Microsoft Advertising to run the same ads on Bing if you already use Google Ads to advertise on Google. This is a simple way to increase the reach of your online advertising.
Microsoft Ads Dynamic RetargetingAccording to the products that visitors have looked at, considered, or already purchased on your website, dynamic remarketing lists are audience targeting lists that display searchers ads with particular products.

Apple Search Ads Useful Links

TypeDescription
Apple Search Ads HomepageApple Search Ads assist customers in discovering your app on the App Store by matching them with your app at the right time.
ASA CertificationEarn your Apple Search Ads Certification with some time and dedication.

LinkedIn Ads Useful Links

TypeDescription
LinkedIn Ads HomepageUse LinkedIn self-service ads to reach millions of people around the world. LinkedIn can help you increase website traffic, raise awareness, and generate higher-quality leads.
LinkedIn Ads CertificationsTake LinkedIn Ads certification exams to demonstrate your LinkedIn marketing expertise.
LinkedIn Ads Event-specific conversion tracking with Google Tag ManagerTag management systems, such as Google Tag Manager, can help you manage multiple tags added to your website in one place for conversion tracking.
Setting Up the LinkedIn Insight Tag and Conversion Tracking – CertificationYou can monitor the effectiveness of your campaigns using LinkedIn’s standard reporting and analytics tools, but there are a lot more things you can do with additional tools.
Set up URL parameters for LinkedIn page load conversionsYou can get more information about the actions people take after seeing or clicking on your ad with the help of LinkedIn Conversion Tracking.
Add conversions to existing advertising campaigns in LinkedIn AdsTo track conversions for your advertisements, you can add a newly created conversion to an already running campaign.
Add the LinkedIn Insight Tag to your website for LinkedIn AdsThe conversion tracking, website audiences, and website demographics are all powered by the lightweight JavaScript tag known as the LinkedIn Insight Tag.
Tag management systems compatible with the LinkedIn Insight TagWithout the need for software coding, tag management systems let you implement and manage multiple tracking tags on your website.
LinkedIn Ads Conversion TrackingWith LinkedIn Conversion Tracking, you can analyze the post-click and view-through conversions of your LinkedIn ad campaigns and assess the effectiveness and ROAS.
Why Hire a Certified LinkedIn Insider?Working with a Certified LinkedIn Insider like Robert Cecil can be a game changer for your LinkedIn B2B campaigns. You can maximize the impact of your campaigns by utilizing advanced targeting tools, creating engaging content, and measuring success using relevant KPIs.

Other Useful Links

TypeDescription
Review Robert Cecil on Google My BusinessYour feedback is welcome on my Google business profile.
Constant Contact RegistrationStruggling with email marketing? Hire Robert Cecil, a certified Constant Contact Partner, to unlock your campaign’s full potential. Boost brand awareness and drive sales with Robert’s expert guidance.
Useful links and resources